Target Your Audience Through Content Clusters

Food
Games
Sports
Movies & Series
News
Kids
Humor
Music
Fitness
Entertainment

Reach CTV Viewers Through Diverse Scenarios and Ad Formats

The Power On format stands out!
Place your brand message into the instant the TV is turned on before the viewer decides on linear TV or streaming content.

Grab attention in the perfect context
Place your ad before the viewer's chosen content. To do this, simply define what type of content best speaks to your proposition.

Activate other viewer’s sensations
Surprise them. Strengthen your brand recall through the audio format, before the viewer turns off the TV.

Create an experience with your brand through augmented reality
Interact with the viewer and create experiences that relate streaming content to your brand.

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Advertise your content on a leading CTV advertising platform. Get access to personalized information according to the desired target audience and segment your ad. Want to know more? Contact us!

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PROFILE OF
OUR AUDIENCE

Research source:
are 25+ to 44 years old
watch with others
perform interactions after seeing an ad
2 out of 3 watch with a cell phone

MARKET COVERAGE

WHAT MAJOR BRANDS HAVE
DISCOVERED WITH METAX

Ambev takes a stand on sustainability and is consistent

The subject of sustainability is in vogue and Ambev made the disclosure of its positioning for this area. Guided by its target audience, it chose MetaX, where through the Nielsen 2022 survey it identified that 39% of people are aware of this theme.  In addition, it used the campaign to make other discoveries about consumer […]

Globoplay promotes research and discovers its audience’s interests

When releasing the Renegade Archangel series, Globoplay sought to discover viewer interests in partnership with MetaX’s content clustering and segmentation mechanisms. More than 19,580,000 consumers were reached by this research, which counted with 356 respondents.

McDonald’s supplements audience through content clusters

To boost its audience on Black Friday and during the Brazilian game days, McDonald’s bet on Power On and, as support for its campaign, invested in Pre-roll in content clusters such as gastronomy and movies.