CONNECT YOUR BRAND TO
THE MOMENTS YOUR AUDIENCE LOVES

Connect your brand territory to the content cluster that gathers the most relevant audience, according to consumer behavior.

MARK YOUR PRESENCE
IN ALL DEVICES

Promote even more expressive results for your business by keeping relevance in all devices connecting TV to the internet.

EXPLORE FORMATS THAT INSERT YOUR
BRAND INTO THE VIEWER'S JOURNEY

The Power On format stands out!

Put your brand message to the instant when the connected TV is turned on, before the viewer decides on linear or on-demand TV content.

Grab attention in the perfect context

Place your ad before the viewer’s chosen content. To do this, simply define what type of content best speaks to your proposition.

Activate other viewer’s sensations

Surprise them. Strengthen your brand recall through the audio format, before the viewer turns off the TV.

Experience through augmented reality

Interact with the viewer and create experiences that relate streaming content to your brand.

BECOME A METAX PUBLISHER PARTNER

Advertise your content on a leading CTV advertising platform. Get access to personalized information according to the desired target audience and segment your ad. Want to know more? Contact us!

CONTACT US


WHY
ADVERTISE ON CTV
WITH METAX

Contextualized media for connected TV is a supplement to your promotion strategy. Understand the relevance behind our data.

2h07min

is the average time spent daily with streaming on TV

+ 15.5 million

daily viewers

39%

of connected TVs are Samsung; 30% are LG; 9% Philco; 9% Philips and 13% others

+ 7.7 million

homes with CTV sets

73%

of the audience ranging from 18+ 44- years old

70%

of the viewers watch TV with the cell phone in hand and interact with other media according to the content they watch

CONNECTED TV:
SAFE AND POSITIVE ENVIRONMENT

Know where each investment is going.

Recognize the reach and profile of the audience impacted by the platform. Get access to independent and expert reports on measurement, data and insights.

LEARN MORE

WHAT MAJOR BRANDS HAVE
DISCOVERED WITH METAX

Ambev takes a stand on sustainability and is consistent

The subject of sustainability is in vogue and Ambev made the disclosure of its positioning for this area. Guided by its target audience, it chose MetaX, where through the Nielsen 2022 survey it identified that 39% of people are aware of this theme.  In addition, it used the campaign to make other discoveries about consumer […]

Globoplay promotes research and discovers its audience’s interests

When releasing the Renegade Archangel series, Globoplay sought to discover viewer interests in partnership with MetaX’s content clustering and segmentation mechanisms. More than 19,580,000 consumers were reached by this research, which counted with 356 respondents.

McDonald’s supplements audience through content clusters

To boost its audience on Black Friday and during the Brazilian game days, McDonald’s bet on Power On and, as support for its campaign, invested in Pre-roll in content clusters such as gastronomy and movies.